About Green Bay Bicycle Collective

A non-profit bicycle shop built on community

We’re a community bike shop dedicated to bringing fun and safe cycling to the Greater Green Bay, Wisconsin through advocacy, outreach, and education. Our downtown Green Bay bike shop (418 4th St.) is stocked with refurbished bikes, spare bike parts, and friendly mechanics ready to get our community rolling.

over 10 years of bicycle events and advocacy

our history

The Green Bay Bicycle Collective began in 2011, when a group of 100 cyclists and friends came together to become a voice for Green Bay area cyclists. Since then, we’ve grown into a registered non-profit, hosted dozens of community rides, brought affordable bicycles to several Green Bay residents, and helped develop new bicycle infrastructure in the city. We also teach bike safety and maintenance to area residents, including how to build and repair bikes. We aim to be a positive, productive environment for all who visit our shop.


city council meetings attended supporting changes to bicycle and pedestrian infrastructure.


bike safety courses taught to the Green Bay community by League Cycling Instructors.


community rides hosted or supported by the Green Bay Bicycle Collective. 

Our Mission

Bicycle accessibility for Green Bay and beyond

Our mission is to promote cycling as an effective and sustainable form of transportation through education, encouragement, and advocacy, thus creating a safe, healthy, community-based bike culture.

Our vision

safe cycling for every green bay resident

To bring cycling and cycling culture to every Green Bay resident who wants to enjoy it, regardless of income, age, job status, circumstance, or characteristic.

what we offer

illustrated bicycle wheel

refurbished bikes

bicycle helmet

Bike Safety courses

icon of mountain bike platform pedal

Local Cycling Events

bike lane image

improved Infrastructure

staff and board

the boots on the ground

Here are a few of the folks who make the magic happen.

woman in cycling cap

heather gentry

founder and director

man on bike

mark woosencraft

founder and deputy director

man with thumbs up posing next to bike

mike johnson

treasurer and program director

woman in bike helmet

hannah taylor

the almighty wrench (and shop coordinator)

man in sunglasses and cycling jersey

glenn schmidt

shop manager and volunteer coordinator

join the green bay bicycle collective

Interested in joining GBBC as a volunteer or member?

contact us to volunteer